Google Rolls Back A.I. Search Feature After Flubs and Flaws – The New York Times

Posted: Published on June 2nd, 2024

This post was added by Dr Simmons

When Sundar Pichai, Googles chief executive, introduced a generative artificial intelligence feature for the companys search engine last month, he and his colleagues demonstrated the new capability with six text-based queries that the public could try out.

The questions included how do you clean a fabric sofa and what should I use to get a coffee stain out of my carpet. These were intended to highlight how Googles new feature, A.I. Overviews, could generate full and useful information summaries above traditional search results.

But by Friday, only one of the six queries still yielded an A.I. Overview, according to tests by The New York Times. Instead, the feature was noticeably less prevalent. The search for what should I use to get a coffee stain out of my carpet now resulted in a snippet of text from a website, JDog Carpet Cleaning & Floor Care, while how do you clean a fabric sofa was replaced by a link to HGTVs website with the answer. (The results of the searches may vary depending on the user and location.)

The disappearance of A.I. Overviews for some of the searches appeared to be part of a broader rollback after the new technology produced a litany of untruths and errors including recommending glue as part of a pizza recipe and suggesting that people ingest rocks for nutrients. Users loudly complained on social media about the mistakes, in many cases outright making fun of Google.

Liz Reid, who was recently promoted to Googles head of search, wrote in a blog post on Thursday that the company had pared back A.I. Overviews in certain ways, launching additional triggering refinements to offer more careful responses about health, disabling misleading advice and limiting the inclusion of satire and user responses from forums like Reddit.

Well keep improving when and how we show AI Overviews and strengthening our protections, she wrote, adding that Google was working on updates to improve broad sets of search results.

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Google Rolls Back A.I. Search Feature After Flubs and Flaws - The New York Times

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