The global healthcare gamification market is expected to reach double digit growth by the forecast period. Healthcare gamification market is expected to witness significant growth due to growing acceptance of gamified models throughout the healthcare system. Occurrence of chronic diseases across the world has increased the demand for medical technology, resulted in adoption of gamified models across various healthcare systems and is projected to experience a substantial growth in the healthcare gamification market. Awareness regarding preventive measures and health and use of wearables that can collect health related data will boost the global healthcare gamification market size.
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A process where gaming elements are used to engage and motivate people in non-gaming contexts is known as Gamification. It is largely used in fields like military and education. Various healthcare specialists identify gamification as a main factor for outcome improvement, wellness adherence and patient engagement. In the era of computer, technological advancements in the application of gamification are assisting problem solving related to fitness and health. Development in technology, change in lifestyle, use of smartphones and digitization are increasing the growth of gamification in healthcare industry globally.
Nowadays, insurance companies are focusing on changing peoples attitude towards maintaining their health. Main idea behind this is that more the people who follow healthy lifestyle, less is the burden on healthcare providers and health insurance. Gamification hard work is delivered by mobile apps. Some of the applications such as the ones provided by Cigna, United Healthcare and Blue Cross, provide information regarding diet, healthy lifestyle, exercise and sleep. It also enables in searching hospitals and healthcare providers location. Use of gamification in insurance companies will upsurge the evolution of the healthcare gamification market share.
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Wellness and health apps are used in monitoring nutrition, disease management and physical activity. There are various apps which are designed to focus on an individuals health:
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Benefits of healthcare gamification:
Regional Overview:
North America accounts for the maximum share and is anticipated to scale up the healthcare gamification market share. Asia Pacific shows a significant growth in the market due to increasing population. In china and India, healthcare gamification industry is increasing due to smartphones and initiatives for creative innovation in the region.
Key Players:
Players in healthcare gamification industry are Adidas AG, Microsoft Corporation, Google Inc., Jawbone, Rally Health, Hubbub Health Inc., Syandus Inc., Badgeville Inc. and many more.
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Healthcare Gamification Market Scope, Applications, Manufacturers and Opportunities Analysis 2019 2025 - Keep Reading
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