Trilogy expands distribution in Australia and the UK

Following three years of successfully selling the full Trilogy range in John Lewiss flagship Oxford Street store and online, Ecoya (NZX:ECO) announced today that its top-selling Trilogy skincare range will be available in all 27 John Lewis stores throughout Great Britain, in an impressive expansion of its distribution and reach in the UK market.

Trilogys Certified Organic Rosehip Oil and Rosehip Oil Antioxidant+ launched in all John Lewis stores last year, and following the outstanding performance of these hero products, Trilogy and John Lewis have entered into a retail agreement to take a capsule collection of Trilogy skincare products into every store.

Trilogy Ecoya CEO, Stephen Sinclair, is delighted with the continued growth in distribution and sales.

"This is a fantastic result for Trilogy and is testament to the popularity of our high performance natural products with UK customers and the growth potential that exists," he said.

The availability of Trilogy products through John Lewiss online store is complementary to its physical retail channels.

"Our customers demand a flexible approach. If they cant find the product in store, or if there isnt a stockist in their area, then they will always be able to order online," says Stephen. "Online is a key area of growth for us, and were always looking for opportunities to expand our retail presence."

The success in Great Britain comes on the back of sales success and rapid growth in distribution in Australia. Trilogy has extended its product range distribution with Sigma, a leading wholesale and distribution business to pharmacy and owner of three of Australias best known pharmacy retail brands - Amcal Max, Amcal and Guardian. The group has over 450 stores nationwide and the new retail partnership gives Trilogy core product ranging in all stores.

"While we continue to see significant growth in New Zealand, the opportunities for growth in Australia are massive, and extending our distribution like this is a great result. There is also plenty of room for growth in Asia and the United Kingdom, making this is an exciting time for our business."

Corinne Morley, Trilogy Global Sales and Marketing Manager, says the rapid growth of distribution opportunities in the UK, Japan and Australia shows that there is growing demand globally for natural beauty products.

"Retailers are seeing increasing demand from customers for authentically natural products, so our NATRUE Natural Cosmetics Certification is a great advantage. Its testament to both the quality of our products and our focus on strategic brand building that retailers around the world see Trilogy as the way to meet that demand."

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Trilogy expands distribution in Australia and the UK